• Home
  • Newsroom Raya Campaign: Tradisi Bertemu Inovasi

 

COURTS Malaysia Unveils their 2025 Raya Campaign: Tradisi Bertemu Inovasi

 

Kuala Lumpur, 14 February 2025 – COURTS (Malaysia) Sdn Bhd officially launched its highly anticipated 2025 Raya Campaign: Tradisi Bertemu Inovasi today at COURTS Setapak, Kuala Lumpur. The event showcased COURTS’ commitment to bridging tradition and modernity, creating a seamless fusion of heritage and innovation to enhance the festive season for all Malaysians.

The event, attended by strategic partners, media representatives, and their valued customers, kicked off with a warm welcome from the emcee, followed by a doa recitation. COURTS Malaysia’s CEO, Harry Higashiura, and COO, Sam Chee Foo, delivered inspiring speeches highlighting the company’s mission to deliver better living solutions that embrace affordability, accessibility, and inclusivity.

Campaign Highlights:
The 2025 Raya Campaign offers exciting benefits to customers, including:

  • Cashback up to RM2.5 million: Cashback worth up to RM2.5 million awaits for any LG products purchased
  • Exclusive Discounts: Up to 30% off on products from renowned brands like  Sharp, Sony, Silentnight, and NeckPro.
  • EZ Payment Plans: Flexible and Syariah-compliant options designed to make high-quality products more accessible.
  • Free Services: Complimentary delivery, free installation, and air conditioner installations at the lowest price in town starting from RM99.
  • Gift Redemption: Customers can choose gifts worth up to RM2,000 when purchasing via EZ Payment plans.
  • Beli & Menang Initiative: Exciting prizes such as the Samsung Galaxy S24 Ultra, Hisense Smart TVs, and cash vouchers worth RM1,000 for 38 customers who spend RM500 or more, with triple entries for purchases from strategic partners.

 

The campaign was officially launched through a visually captivating ad ball ceremony, symbolizing the vibrancy of the festive season and COURTS’ ongoing dedication to providing innovative retail solutions. This was followed by a group photo session featuring COURTS Malaysia’s leadership team alongside distinguished strategic partners, including Mr. Douglas Chung, General Manager of LG Electronics Malaysia; Mr. Ting Yang Chung, Managing Director of SHARP Electronics Malaysia; Mr. Chiw Yew Meng, General Manager of SONY Malaysia; Mr. Koo Yee Fei, Chief Operating Officer of Neckpro by Carest Bedding Sdn Bhd; and Mr. Alec Liong, Corporate Manager of Silentnight Malaysia. Their presence underscored the strong collaborations between COURTS and leading brands, reinforcing the company’s commitment to delivering the best products, services, and value to customers.

As part of the event, COURTS proudly presented a runway walk showcasing the exclusive Christy Ng Bag, available to customers at the end of February. This collaboration reflects COURTS’ efforts to bring local artistry and global innovation together, celebrating Malaysian creativity.

Attendees were treated to a cultural dance performance titled “When Tradition Meets Innovation”, an artistic representation of COURTS’ vision of blending heritage with progress to resonate with modern consumers while honoring their roots.

The event concluded with a media interview session, providing exclusive opportunities for journalists to engage with COURTS Malaysia’s CEO, COO, and CFO, Lim Wai Fern, who shared insights into the company’s strategic direction and financial innovation in the retail landscape.

COURTS Malaysia’s 2025 Raya Campaign reflects its unwavering commitment to enriching the lives of its customers by offering innovative, customer-centric solutions that honor the traditions of the festive season while embracing the advancements of modern living

 

About Nojima APAC Limited

 

NOJIMA APAC Limited (formerly known as COURTS Asia Limited) is the parent company of leading retailers - COURTS (Malaysia) Sdn Bhd, COURTS (Singapore) Pte Ltd, PT COURTS Retail Indonesia, and Nojima Cambodia. Nojima APAC is wholly owned by Nojima Corporation (founded in 1962), a leading retailer in Japan, headquartered in Yokohama. Nojima specializes in the sale of digital home appliances and operates over 900 stores across various countries such as Singapore, Cambodia, and Malaysia.


COURTS Malaysia has been serving its customers since 1987 and continues to do so with over 46 stores nationwide. Over the years, COURTS has expanded its business range to include electrical, IT, and furniture products, as well as complete home solutions for a seamless shopping experience in its one-stop centers. Continuously innovating to enhance the shopping experience, COURTS regularly refurbishes its stores to optimize formats, layouts, and product mixes.


Proud of its corporate mission, “make aspirational home products easy and affordable to own," COURTS is committed to offering the best prices across its product range to meet customer needs. COURTS facilitates purchases for its customers by offering flexible in-house financing solutions to complement its range of easy payment options.

 

 


Facebook - LinkedIn - Instagram - Official Website