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SUCCESSFUL GRAND OPENING OF COURTS NSK TRADE CITY KOTA DAMANSARA STORE 

 

KOTA DAMANSARA, 3 AUGUST 2024 – The grand opening of latest COURTS store at NSK Trade City Kota Damansara marked an exciting milestone for the retailer, as it unveiled its 48th store, bringing a new wave of retail innovation to the area. The store's opening also signifies a strategic move from its previous location in Sri Damansara to the bustling community of Kota Damansara, where it aims to better serve its loyal customers with enhanced offerings and an enriched shopping experience.

 

The event commenced at 9:30 AM with the arrival of guests, creating an atmosphere of anticipation and excitement. The emcee set the tone for the day with an engaging opening speech at 9:45 AM, followed by an inspiring address from Anurag Srivastava, COO of COURTS Malaysia Sdn Bhd. Mr. Anurag expressed his enthusiasm for the new location and highlighted the company's commitment to providing quality products and exceptional service to the community.

 

 

At 10:00 AM, the ribbon-cutting ceremony officially inaugurated the COURTS Kota Damansara store, symbolizing a new beginning and a strengthened relationship with the local community by Mr Anurag, along with Lim Wai Fern, Chief Financial Officer, Sam Chee Foo, Commercial Director, Nurul Asri Bin Mohamad Nazri, Regional Manager of Upper West Malaysia and David Subra, Regional Manager of Lower West Malaysia. The event continued with a captivating Lion Dance performance, bringing a touch of traditional culture to the festivities and delighting attendees with its vibrant and dynamic display.

VIP guests were then treated to an exclusive tour of the new store, showcasing the extensive range of products available from major brands, such as LG, Panasonic, Samsung, Sharp, Sony, Sharp and etc. The tour was followed by a VIP reception featuring food and refreshments, allowing guests to relax and enjoy the day's celebrations.

 

 

Throughout the day, the excitement was palpable as three Lucky Draw sessions at 2:00 PM, 4:00 PM, and 6:00 PM offered shoppers the chance to win fantastic prizes, adding an extra layer of excitement to the grand opening event.

COURTS Kota Damansara also unveiled a series of special promotions to celebrate its grand opening. Customers enjoyed free delivery and installation on all purchases, making it more convenient to shop. Happy Hour Deals provided surprise discounts, delighting customers who inquired about these special offers. Shoppers looking to upgrade their home appliances benefited from savings of up to RM600 on fans, washers, and fridges.

 

Moreover, the incredibly attractive PWP (Purchase With Purchase) offer as low as RM1 was a crowd favorite. A 10% discount on selected accessories offered a great opportunity for gadget enthusiasts to upgrade their devices. Additionally, shoppers enjoyed rebates of up to RM200 on selected furniture, RM30 flat prices on select items, and discounts of more than 70% on small appliances.

The grand opening of COURTS Kota Damansara has been a resounding success, attracting a large turnout and offering a day filled with entertainment, exceptional deals, and community engagement. The new store promises to continue COURTS legacy of providing quality products and outstanding customer service, solidifying its position as a leading retailer in the region.

 

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About Nojima APAC Limited

 

NOJIMA APAC Limited (formerly known as COURTS Asia Limited) is the parent company of leading retailers - COURTS (Malaysia) Sdn Bhd, COURTS (Singapore) Pte Ltd, PT COURTS Retail Indonesia, and Nojima Cambodia. Nojima APAC is wholly owned by Nojima Corporation (founded in 1962), a leading retailer in Japan, headquartered in Yokohama. Nojima specialises in the sale of digital home appliances and operates over 900 stores across various countries such as Singapore, Cambodia, and Malaysia.

COURTS Malaysia has been serving its customers since 1987 and continues to do so with over 47 stores nationwide. Over the years, COURTS has expanded its business range to include electrical, IT, and furniture products, as well as complete home solutions for a seamless shopping experience in its one-stop centres. Continuously innovating to enhance the shopping experience, COURTS regularly refurbishes its stores to optimise formats, layouts, and product mixes.

Proud of its corporate mission, "'make aspirational home products easy and affordable to own," COURTS is committed to offering the best prices across its product range to meet customer needs. COURTS facilitates purchases for its customers by offering flexible in-house financing solutions to complement its range of easy payment options.